Calligraphy was created using a brush, which resulted in a feathery, delicate style of writing. 1976 Jean Patou 1000 Perfume Ad – Image source: eBayīrush scripts, on the other hand, found their beginnings in Asia.
This same style found a revival in the 1970s, where script flourishes dominated advertising across every niche. This elegant lettering was then engraved onto copper plates, which could be used in printing. This type of curlicue, scroll-laden handwriting you’d find in manuscripts written with a quill and ink.ĭuring this period of time, British aristocracy was quite fond of calligraphy, which was made entirely possible by the use of a pointed nib. Rather, script typefaces are inspired by physical cursive handwriting that was used around the 18th century. We’re talking long before typewriters and word processing here. Cursive fonts are formally referred to as script typefaces and they’ve existed for several hundred years.
